McDonalds Kuwait highly anticipated a new upcoming campaign called “A Day Offline”, that pass across from families to entire GCC countries. The campaign encourage people to turn off their mobile phones, computer and televisions which stays off all during the day. The campaign has started since early September and their will be a special celebration of the campaign on 28 September 2012.
As a value of the campaign, Kuwait is undoubtedly a family-oriented country, and one that greatly values the importance of family relationships. However, increased workplace demands often results in decreased time for family bonding.
McDonald’s developed “A Day Offline” to initiative to bring mums, dads and children and loved ones together to enjoy uninterrupted family time. To believe in cultivating family relationships and are demonstrating the commitment by providing venues and opportunities to spend quality time together.
Finally, McDonald’s will be distributing phone vaults, a phone-sized containers with adhesive closures. To help Kuwaiti families plan for the special days and spend uninterrupted time together through fun outdoor and indoor activities throughout McDonald’s branches across Kuwait.
Have an offline Day with McDonalds and enjoy your day with family.
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