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EMallAround two weeks ago, I got a special invitation tour with group of bloggers at eMall Kuwait. The eMall is first social department store in Kuwait owned by Eureka Group. Inside the mall their are different departments that targets all of population. In the group floor you can find Eureka Electronic Store, cafes and restaurants. Such as Zaatar Wa Zeeit, eClub, Chocolate Cuisine, Cafe Supreme, Nestle Cafe, Chiquita Fruit Bar and Koshari Bites.

GamePlayMoving on the first floor you can find a large eGame Play Centre were you can keep your kids playing while you are shopping around the mall. Additionally, the first floor hosts some of Eureka’s electronics departments.

eFashionTowards the second floor you can huge multi-brands such as A&F, Hollister, Lacoste, Tommy, Nike, Puma and more. According to the general manager of the mall “All brands are original and is supplied directly from the suppliers”. I went through some of the items and compared them to US. Actually their are almost similar and no extra dinars are added on.

In the last floor their will be health centre (gym) coming on early this year. We ended our tour by having some dinner at the eSocial Cafe that opened in couple of months ago, where all the tables are functioned with touch screen were could order, play games and draw. I will post more about eSocial Cafe soon.

Location: Hawalli opposite Sultan Center [map]

Instagram @emallq8

Abercrombie&FitchTheAvenuesAbercrombie & Fitch the famous American brand will open officially their first branch in Middle East at Grand Avenues – The Avenues Mall. The Avenues branch is almost done and will open in next couple of days. You can explore their Instagram account @abercrombie_the_avenues

Abercrombie&FitchMall360As well, last night I was Mall360 and saw a big sign of A&F brand. Mall360 will be their second branch in Kuwait. I’m not sure yet if they still will use the same branding style (Six-pack man & lady) here.

GulfPrestigeI was shopping last morning in The Grand Avenues Mall. I had my breakfast at Life With Cacao Cafe. I sat looking around and watching the people shopping. I knew that Kuwaiti’s spend more on their prestige such as buying the luxury brands and wearing the high brands. I believe this changed a lot in this generation and people started to look after themselves more. However, what I think nothing will stay forever, we have to look at the future generation and still we need our culture/traditions in our current life.

RalphLaurenGiantRickyBagFrom Paris and New York. The Giant Ricky Bag By Ralph Lauren is now available at The Avenues Mall – Prestige. Ricky Bag is made  to present the philosophy Ralph Lauren modern luxury style.

CristianoRonaldoTAGHeuerTAG Heuer, the world leader in prestigious and high-end chronographs, is proud to announce the signing of football superstar Cristiano Ronaldo to a long-term partnership as a TAG Heuer Brand Ambassador.

Two-time Ballon d’Or winner, Real Madrid forward and Captain of the Portugal team for the coming World Cup in Brazil, Cristiano Ronaldo joins an illustrious roster of TAG Heuer sports stars and celebrities that includes film actors Cameron Diaz and Leonardo DiCaprio, WTA tennis champion Maria Sharapova, Formula One World Champion Jenson Button, World Rally Champion Sébastien Ogier and the entire crew of 2013 America’s Cup winner Oracle Team USA. Past members have included actors Brad Pitt and Uma Thurman, golfing great Tiger Woods, and the most legendary names in the history of Formula One, from Ayrton Senna to Kimi Räikkönen, Fernando Alonso, Sebastian Vettel and Lewis Hamilton.

TAG Heuer, Cristiano demands perfection and pushes himself harder than anyone in his domain. This is the first time we enter the world of football, and it’s a perfect fit to do that with Cristiano, opening a new trend and a new way to engage with our fans. Sports is part of our tradition because we share the same values: self motivation and discipline, pushing one’s limit, never giving up. We’ve been in the sports world since signing on as official chronograph of the 1920 Olympic Games. We started timing ski events in 1928, Formula One and regatta racing in the 1970s. Adding football alongside our longstanding link to motorsports, especially with its number 1 icon and most powerful player, is incredibly exciting.

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I saw on YouTube a comedy show by the Indo-Canadian comedian and actor Russell Peters. Through the show, he mentioned how the Louis Vuitton customers acts. I really start laughing how the Indians and Chinese act when they want to purchase Louis Vuitton product. I actually say, it’s absolutely true!.